Have you ever wanted a more sensory-involving movie viewing experience? Well, you’re in luck then. All you have to do is be in Tokyo and sit through the adventure film The New World.

Yes, smell-o-vision is here! This is the real deal — scent spraying, not the scratch-and-sniff thing tryed a while back. A Japanese movie theater has fragrance-spraying devices underneath the seats. The scents come from oils stored there.

The first film to get this nose-pleasing treatment is The New World starring Colin Farrell. The emitted scents are to accompany critical emotional moments. For instance, floral = love scene, peppermint and rosemary = sadness, tea tree and herbs = anger, citrus = joy. This kind of actually makes me want to see The New World.

This sounds pretty cool, or should I say, smells pretty cool. I wonder when they’ll start introducing bad smells into the line-up though. Hopefully they won’t use this smell-o-vision for the eating beans around the campfire scene in Blazing Saddles. No, that’s just gross.

Submitted by Shay, who blogs at Spark Plugged about pretty much any aspect of Asian pop entertainment, plus technology, news, and more.