Nutty Business Cards

Further to the garden-variety business cards considered here not that long ago, Arigatou, a company specializing in the sale of laser-etched food products, is offering Taberu Me edible business cards printed on peanuts. According to a report in Pink Tentacle:
Taberu Me cards are created using Arigatou’s high-grade CO2 laser engraver nicknamed “Shiawase-kun,” which can etch up to 700 characters per second on hard organic materials like beans, nuts, rice and pasta and which has been optimized to print clean-looking logos, names and telephone numbers on the irregular surfaces of peanut shells. As for the product name, Taberu means “eat” and Me could either be an abbreviation of meishi (”business card”) or “me” in English.
A bottle of 150 Taberu Me cards costs 5,800 yen (around $50), “regarded as mere peanuts considering the lasting impression you will make on your new counterparts.” Lasting impression?
While give-aways like fridge magnets or sticky notes have unique value to business because–while they’re cheap–people might actually keep them around forever, I’m not at all sure about the longevity of peanuts.
Like the QR Ebi-sen that allows companies and individuals to print QR code on shrimp crackers, I think potential customers might eat them? In fact, I think they probably will eat them and maybe before reading them? [Source: EBT]
It gives a new meaning to ‘I like to see & read your nuts’.
July 2nd, 2007 at 11:00 am