Behind corporate giants Toyota and Mitsubishi, number 3 in Japan is now Nintendo, which experts currently value at ¥10 trillion.

As the TG Daily notes, that’s the equivalent of US$85 billion (Disney is valued at US$80 billion, for the sake of comparison).

TG also reports that the company has tripled in value since the launch of the Wii console, and “Nintendo’s growth represents a five-fold increase for the company in the past two years”.

Not bad, considering that many “originally thought [the Wii] would lead to the demise of the company’s game hardware business”. But with the Wii, along with the handheld DS, flying off Japanese shelves, all is looking well for Nintendo.