On October 1, 2008, Japanese manufacturing giant Matsushita Electric officially retired both its corporate name and the National brand and brought all of its product lines under the Panasonic label. The Matsushita and National brands had previously been used–mostly in Japan–for industrial parts and equipment in the former case and kitchen appliances in the latter (called shiromono in Japanese, or “white goods”).

The National/Panasonic distinction remains pretty fixed in my mind. My little National rice cooker (white enamel finish, natch) is a quarter century old and still works fine. I have a Panasonic VCR and DVD player. At least for the time being, it’s weird to see “Panasonic” on a toaster or refrigerator. I expect there to be a radio in it or something. Then again, computerized toilets are big in Japan, so maybe it’s not that big a reach.

Official press release

Eugene Woodbury

www.eugenewoodbury.com

Caught this commercial for the Intel Centrino 2 on TV last night.

Here’s a video of a guy who figure out how to get his Wii Balance Board to control the movements of his Roomba.

Of course, the next question is why anyone would want to, but. . .

Via The Raw Feed

Well, the International Day of the iPhone is here, when Apple’s new 3G iPhone launches around the world.

In Japan, the line outside Softbank’s flagship store in Omotesando, Tokyo reached 1500 people and over a kilometer in length, as Japanese fans lined up to get their hands on the device for the first time. Masayoshi Son, the enigmatic president of Softbank and the mind behind the success of Google-trouncing Yahoo Japan, was beaming as he watched the lines of iPhone buyers, most of whom were switching from competing cellphone companies au/KDDI and NTT Docomo.

Being a maverick has helped make the UC Berkeley-educated Son, a third-generation Japanese of Korean descent, the richest man in Japan, and his ability to “think different” probably helped him win the contract for the iPhone from Steve Jobs.

While I’m still not sure if the iPhone will bowl over Japanese keitai users, who are extremely hidebound and love their flip-fones with the fancy styling and easy-to-type (for them) numeric keypads, I do love the coming havoc the iPhone will wreak in the Japanese cellphone marketplace as users realize they don’t have to give cellular providers power to dictate everything about their phone, from what music formats they can listen to to what applications they can run — they can just stick anything in iTunes and sync it over.

Today I updated my (first-gen) iPhone to the updated 2.0 firmware and downloaded the app I’ve always wanted, a light saber sound simulator (iTunes link). Any phone platform that can bring that kind of awesomeness to its users will certainly find a niche in Japan.

The New York Times has an interesting article on Japanese energy technology. What always leaves me scratching my head is how this environmentally-minded country has such lousy windows and insulation which leads to more heating in the winter and air conditioning in the summer (and thus more energy consumed and greater expense). I’d also love to see an accounting for all of the energy consumed by the millions of ubiquitous vending machines!

Now, with oil prices hitting dizzying levels and the world struggling with global warming, [Japan] is hoping to use its conservation record to take a rare leadership role on a pressing global issue. It will showcase its efforts to export its conservation ethic — and its expensive power-saving technology — at next week’s meeting in Japan of the Group of 8 industrial leaders.

“Superior technology and a national spirit of avoiding waste give Japan the world’s most energy-efficient structure,” Prime Minister Yasuo Fukuda said. Japan “wants to contribute to the world,” he said.

Japan is by many measures the world’s most energy-frugal developed nation. After the energy crises of the 1970s, the country forced itself to conserve with government-mandated energy-efficiency targets and steep taxes on petroleum. Energy experts also credit a national consensus on the need to consume less. It is also the only industrial country that sustained government investment in energy research even when energy became cheap again.

Japan consumed half as much energy per dollar worth of economic activity as the European Union or the United States, and one-eighth as much as China and India in 2005. While the country is known for green products like hybrid cars, most of its efficiency gains have been in less eye-catching areas, for example, in manufacturing.

Corporate Japan has managed to keep its overall annual energy consumption unchanged at the equivalent of a little more than a billion barrels of oil since the early 1970s, according to Economy Ministry data. It was able to maintain that level even as the economy doubled in size during the country’s boom years of the 1970s and ’80s.

MSNBC has still another story about the high-tech toilets of Japan.

Japanese toilets can warm and wash one’s bottom, whisk away odors with built-in fans and play water noises that drown out potty sounds. They play relaxation music, too. “Ave Maria” is a favorite.

High-end toilets can also sense when someone enters or leaves the bathroom, raising or lowering their lids accordingly. Many models have a “learning mode,” which allows them to memorize the lavatory schedules of household members.

But this story tries to put a whole new twist on the whole thing by saying Japanese toilets are consuming too much energy.

These always-on electricity-guzzlers (keeping water warm for bottom-washing devours power) barely existed in Japan before 1980. Now, they are in 68 percent of homes, accounting for about 4 percent of household energy consumption. They use more power than dishwashers or clothes dryers.

“For hygiene-conscious Japanese, the romance with these toilets is equivalent to the American romance with the Hummer,” said Philip Clapp, deputy managing director of the environmental group at the Pew Charitable Trusts in Washington.

Proof positive that there are people in the world wanting to micro manage your entire life, including how you take a s**t.

Thanks to bjair for the tip on the story.

courtesy of bat japan an invention to make menthol cigarettes more more flavorful: a ball in the filter which when squeezed adds a burst of flavor to the smoke

Images via Trends In Japan

The Japanese government announced recently that it is considering relaxing the country’s immigration laws in a bid to reach a alien resident population of 10% by the year 2050. At the time we thought they were talking about people from other countries, but Reuters is reporting:

[A] project, led by Japanese astronomers, will bring together a dozen or more observatories from all over the country to study one star that researchers see as a potential home to an extraterrestrial civilization.

“Everyone wonders at least once in their lifetime whether space is infinite and whether aliens really do exist,” said Shinya Narusawa, chief researcher at Nishi-Harima Astronomical Observatory in western Japan.

The search for aliens and UFOs is not new to Japan. Last year, unidentified flying objects grabbed the headlines after a lawmaker submitted a question to the cabinet on whether the country had confirmed any cases of their existence. The government’s answer: no.

In the scientific world, Japanese researchers have used antennas to catch radio signals from outer space and analyzed the prisms of celestial lights to see if any laser emissions from space can be found, Narusawa said.

Thanks to RTN.

Well, it looks like the science is in on you guys. Researchers in the U.S. have concluded that obsessive internet use is a public health problem, which is so serious it should be officially recognized as a clinical disorder

Sufferers spend unhealthy amounts of time playing online games, viewing pornography or emailing.

They suffer four symptoms: They forget to eat and sleep; they need more advanced technology or more hours online as they develop ‘resistance’ to the pleasure given by their current system; if they are deprived of their computer, they experience genuine withdrawal symptoms; And in common with other addictions, the victims also begin to have more arguments, to suffer fatigue, to get lower marks in tests and to feel isolated from society.

Early research into the subject found highly educated, socially awkward men were the most likely sufferers but more recent work suggests it is now more of a problem for middle-aged women who are spending hours at home on their computers.

According to psychiatrist Dr Jerald Block, “The relationship is with the computer. It becomes a significant other to them. They exhaust emotions that they could experience in the real world on the computer through any number of mechanisms: emailing, gaming, porn.” He added: “It’s much more acceptable for kids to talk about game use, whereas adults keep it a secret. Rather than having sex, or arguing with their wife or husband, or feeding their children, these adults are playing games.”

Four of Japan’s top robot startups have decided to pool their efforts in order to meet the threat of rival South Korea overcoming Japan’s lead int he race to commercialize robot technology.

Japan, which has long led the world in robo-technology, has created machines that can clean, dance, greet, feed, monitor, relax and befriend. But for all the buzz, so-called “intelligent service robots” have been slow to penetrate the average home, which is still more likely to shell out money for the latest flat screen TV than a pricey humanoid.

The companies — Tokyo’s ZMP Inc., Nagoya’s Business Design Laboratory Co., Osaka’s Vstone Co. and Fukuoka’s Tmsuk — say that new South Korean robot legislation passed earlier this year compelled them to form the “Association for market creation of the future generation robots” to cooperate in research, development and marketing.

Apparently the South Korean government is committed to having a robot in every house by 2020, and the country’s National Assembly has passed legislation to promote development and marketing through financial support.

Thanks to D